Founded in 2017, Threadbare is a British-owned family brand providing stylish essentials for the whole family.


Initially starting as a menswear brand, Threadbare has grown into an instantly recognisable business, expanding to womenswear, children & even pets!


The brand's growth & expansion into the family-focused fashion direction prompted the push for expert digital marketing.


about

How we helped threadbare scale through digital marketing

Despite already being an established brand with affordable yet high-quality products, the aim was to solidify Threadbare as a consistent & instantly recognisable brand, beyond just social media advertising.


Since coming on board, Threadbare has seen record-breaking results across all relevant social media platforms such as Instagram & Facebook, as well as Email Marketing;

seeing an increase in sales by 96%, overall conversion rate up by 9% and returning customers up by 8% - All within less than a year of onboarding with Social Nucleus.


This was achieved by our expert Account Managers & Creative Team, by consistently optimising existing data shown via website traffic & previous ads. This was further accomplished with constant testing of different elements such as ad creatives, copywriting & a variety of specialised UGC - all strategically tested on funnel-specific groups of audiences.


Through a natural progression of trial & error, we were able to focus on what was seeing successful results and scale these ads with larger budgets, whilst simultaneously continuing to test fresh content with new data, driven by previous engagements & website sessions.

Methods Implemented

Our journey with Threadbare has been nothing short of groundbreaking, and the team here at Social Nucleus are beyond proud of the success our services have brought and will continue to bring to the brand - because when you win, we win.

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Head of Client Services

Katie Warren

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DISCLAIMER: Although the figures and the results you see on this page are 100% real and genuine, results like these are never guaranteed. We do not promote these numbers with the intention of promising or guaranteeing these results to every business. Our custom advertising methods really can be this effective but there are a number of factors that mean these figures aren't possible for every business. We share these figures for example purposes only and to showcase what CAN be possible. These figures are not overnight successes, this is an essential thing to accept when joining us for this process.


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