Established in the early 80s, as a cosmetic surgery & hair transplant clinic on Harley Street (Central London), Mane UK has grown into an internationally successful business, by also staying true to its roots as a family-owned brand.

The success of the Hair Thickening product has been captured in many forms of media, with TV personalities raving about the product via massive platforms such as BBC, ITV & The Daily Mail - being praised for breaking the stigma around the conversation of male hair loss.

This huge uproar in media coverage ultimately led to an increased level of popularity and an opportunity for Mane to expand on their digital presence with Social Nucleus.From onboarding, the aim was to ultimately gain Mane UK a dedicated audience, with the intent of customers repurchasing routinely.

To make this goal achievable, our dedicated team of Account Managers consistently optimised existing data from previous website engagement & campaigns, which lead to a rise in sales by 33%, CPC decreased by 14p, overall orders by 53%, and a notable improvement in MER by 78%.

This was accomplished through continuous testing, covering all areas of potential audiences using TOF, MOF & BOF strategies - therefore, any potential customer would see content specifically catered to their online behaviours, interests & gender/age specifics.

With the sensitive nature surrounding predominantly male health, our Creative Team developed the perfect blend of social proof imagery and engaging copy styles, designed in a way to empower the target audience and naturally create consumer trust in the brand overall.

Pushing this narrative through creatives helped to humanise Mane UK further, creating a trustworthy

appeal across all relevant channels.

It has been a pleasure working with Mane UK and seeing how much they have achieved in less than a year of joining us at Social Nucleus. We look forward to continuing on from these outstanding results &

seeing further success overall.

Ground Floor, Statham House, Lancastrian Office Centre, Talbot Road, M23 0FP

DISCLAIMER: Although the figures and the results you see on this page are 100% real and genuine, results like these are never guaranteed. We do not promote these numbers with the intention of promising or guaranteeing these results to every business. Our custom advertising methods really can be this effective but there are a number of factors that mean these figures aren't possible for every business. We share these figures for example purposes only and to showcase what CAN be possible. These figures are not overnight successes, this is an essential thing to accept when joining us for this process.

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How we scaled MANE's digital presence through paid ads

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